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Meet the LiftOps Team

LiftOps provides fractional HR, People Operations, and administrative expertise designed for growing startups and mission-driven organizations. Our work focuses on building scalable systems, strong team culture, and reliable people-centric operations that help lean organizations thrive.

Meet Our Team

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Fernando Urbina

Founder & Chief People Officer

Fernando has spent his career helping startups and mission-driven nonprofits strengthen their people operations and organizational infrastructure. His past roles include Chief of Staff at Upsolve (Y-Combinator W18) and the People Operations lead at Recidiviz, where he supported people strategy, HR systems, compliance, and team development.

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